Alphabet Inc. Stock Price Targets
Comprehensive analysis of short, mid, and long-term price targets for Alphabet Inc. (GOOG).
Give me a comprehensive price target analysis for Alphabet Inc. (GOOG).
GOOG - Comprehensive Price Target Analysis as of 2025-10-10
Drawing update
- Horizontal price target lines drawn (30 days into the future from 2025-10-10):
- Low Target 185.00 (color: #FF4500) — Line ID: 900688cb8a154de298f74ef4d55bea4d
- Median Target 246.00 (color: #1E90FF) — Line ID: 6404a060efa54a2cb8fea72915330a0f
- High Target 285.00 (color: #32CD32) — Line ID: 1f6159ff608d4d359af52496b0396643
Executive Summary
- GOOG trades around 242.21 with a balanced risk-reward setup. The market prices in a modest near-term upside to the median target, while the high target implies meaningful upside if AI/cloud initiatives accelerate and margins expand. The low target provides a sizable downside risk scenario.
- Key near-term signals are mixed: price sits above the 50-day MA and current price action shows the stock above trend support, but the RSI is in oversold territory (28.4), suggesting potential near-term mean reversion. MACD remains below its signal, indicating some near-term caution. Longer-term fundamentals remain solid, with strong gross and operating margins and robust cash generation.
Fundamental Analysis
Current Valuation & Financial Health
- Current Price: 242.21
- Market Cap: $2.923 trillion
- Enterprise Value: $2.915 trillion
- Trailing P/E: 25.82x
- Forward P/E: 27.06x
- PEG Ratio: N/A
- Price to Book: 8.08x
- Return on Equity (ROE): 34.83%
- Return on Assets (ROA): 16.79%
- Profit Margin: 31.12%
- Gross Margin: 58.94%
- Operating Margin: 32.43%
- Debt to Equity: 11.48x
- Total Cash: $95.15B
- Total Debt: $41.67B
- Dividend Yield: 0.34%
- Five-Year Avg. Dividend Yield: N/A
- Beta: 1.00
Analyst Coverage & Price Targets
- Current Price: 242.21
- Number of Analysts: 18
- Target Low / Median / High: 185.00 / 246.00 / 285.00
- Target Mean: 242.21
- Implied upside from current price:
- to Median 246.00: ~+1.6%
- to High 285.00: ~+17.7%
- to Low 185.00: ~-23.6%
Earnings Analysis
Recent Earnings Summary (Quarter End 2025-06-30)
- Revenue: $96.43B
- Gross Profit: $57.39B
- EBITDA: $39.19B
- EBIT: $34.19B
- Operating Income: $31.27B
- Net Income: $28.20B
- Diluted EPS: $2.31
- Basic EPS: $2.33
- Normalized Income: $26.70B
- Net Income (Total): $28.20B
- Diluted Average Shares: 12.198B
- Basic Average Shares: 12.122B
EPS Trend
- 0Q (current quarter): $2.315
- +1Q: $2.566
- 0Y (TTM-ish perspective): $9.9449
- +1Y: $10.6814
EPS Revisions (Analyst sentiment shifts)
- 0Q: Up Last 7d = 1; Up Last 30d = 3; Down Last 30d = 6; Down Last 7d = 2
- +1Q: Up Last 7d = 2; Up Last 30d = 4; Down Last 30d = 3; Down Last 7d = 0
- 0Y: Up Last 7d = 1; Up Last 30d = 7; Down Last 30d = 6; Down Last 7d = 2
- +1Y: Up Last 7d = 3; Up Last 30d = 10; Down Last 30d = 5; Down Last 7d = 1 Interpretation:
- Near-term revisions (0Q) show more downgrades than upgrades, suggesting some near-term skepticism.
- Longer-horizon revisions (+1Y) skew more positive (more upgrades than downgrades), indicating improving sentiment about longer-term earnings potential.
Earnings Quality (Revenue Growth, Margins, Sustainability)
- Revenue has been stable to growing in the latest reported quarter, with solid gross margins (~59%) and healthy operating margins (~32%), supporting earnings durability.
- EBITDA and EBIT trends reflect efficient cost control and ongoing investment in high-margin areas (e.g., Cloud, YouTube, AI-enabled services).
- Net income remains strong at $28.2B, underpinning robust cash generation and optionality for capital returns or buybacks.
Technical Analysis
Current Price Action, Support & Resistance
- Current Price: 242.21
- 50-Day Moving Average (latest): 225.5
- The price trades above the 50-day MA, suggesting near-term bullish tilt, with the 50-day MA rising steadily over the prior weeks.
- RSI (14) – latest: 28.4 (oversold territory)
- MACD (12,26,9) – latest: MACD 5.2 vs Signal 7.4 (bearish crossover pressure, though MACD remains above zero)
Key Technical Indicators (latest values)
- 50-Day MA: 225.5
- RSI (14): 28.4
- MACD: 5.2; Signal: 7.4 Implications:
- Price above the 50-day MA indicates a bullish backdrop, but the oversold RSI and MACD below the signal line suggest potential near-term bounce risk and continued volatility.
Analyst Consensus & Price Targets
Analyst Targets
- Current Price: 242.21
- Analysts Covered: 18
- Target Low / Median / High: 185.00 / 246.00 / 285.00
- Target Mean: 242.21
Interpretation:
- The median target sits around 246, providing a modest ~1.6% upside from the current price, while the high target suggests potential upside into the mid-20s percentage-wise if catalysts materialize. The low target implies material downside risk if fundamentals deteriorate or multiple expansion stalls.
Price Target Analysis (Short, Mid, Long-Term)
Short-Term (3 months)
- Target: 246.00
- Justification: The stock is near the consensus median; with the RSI in oversold territory, there is potential for a near-term rebound as momentum stabilizes and sentiment shifts from oversold to neutral. The price-to-book and P/E multiples remain reasonable given solid margins and cash generation.
- Key Drivers:
- Seasonal ad revenue dynamics stabilizing
- AI and cloud product cadence improving monetization
- Modest share repurchases or capital return activity
- Potential Risk: Macro headwinds, ad market softness, regulatory concerns could cap upside.
Mid-Term (12 months)
- Target: 270.00
- Justification: If Alphabet sustains growth in Google Cloud and AI-enabled offerings, combined with margin discipline and buyback leverage, a re-rating toward the upper end of the current multiple range is plausible. The high target of 285 suggests a bullish scenario that could materialize if AI-driven monetization accelerates beyond base assumptions.
- Key Drivers:
- Cloud growth momentum and enterprise adoption
- Enhanced AI integration across Search, YouTube, and other services
- Margin expansion from efficiency gains and operating leverage
- Steady cash flow and capital returns supporting multiple expansion
- Potential Risk: Competitive intensity in cloud, regulatory risk, and AI-sustainability concerns.
Long-Term (3+ years)
- Target: 285.00 (bull-case anchor; use of high target)
- Justification: Over a multi-year horizon, Alphabet’s core moats in search, ecosystem lock-in, and AI-driven productization could support a higher multiple as earnings compound and margins normalize at higher levels. The 3+ year target aligns with the high analyst target, assuming durable ad-market strength, continued cloud leadership, and successful AI monetization.
- Key Drivers:
- Deepening AI monetization across core platforms
- Cloud profitability and enterprise-grade offerings
- Continued innovation and ecosystem expansion (YouTube, apps, devices)
- Sustainable capital returns and disciplined cost management
- Potential Risks: Structural ad-market cyclicality, growing regulatory scrutiny, competitive pressures from major tech ecosystems, and macro shocks.
Key Risks & Opportunities
- Risks:
- Ad market cyclicality and macro softness impacting revenue
- Regulatory scrutiny and potential antitrust actions
- Competitive pressure from hyperscalers and platform ecosystems
- AI adoption pitfalls, governance, and data/privacy concerns
- Opportunities:
- Cloud growth and enterprise AI monetization
- AI-enabled enhancements across Search, YouTube, and advertising products
- Share repurchase and potential dividend policy if adopted
- Structural advantages in data networks and digital services moat
Investment Recommendation
- Stance: Hold
- Rationale: The stock trades near a muted upside to the median target with a meaningful high-case upside if AI/cloud initiatives accelerate, but near-term momentum is challenged by oversold conditions and MACD weakness. The balance of risk and reward favors a cautious stance, with upside potential tied to stronger AI monetization and cloud profitability, and downside risk linked to ad-market variability and regulatory developments.
- Expected Return Potential (12–24 months):
- Base case (around median target): ~+2% to +6%
- Bull case (reaching highs near 285): ~+15% to +18%
- Bear case (low target scenario): ~-20% or more
Key Data Tables
- Current Valuation & Core Metrics
- Table: Valuation & Financial Health (as of 2025-10-10)
Metric | Value
- Current Price | 242.21
- Market Cap | $2.923T
- Enterprise Value | $2.915T
- Trailing P/E | 25.82x
- Forward P/E | 27.06x
- PEG Ratio | N/A
- Price to Book | 8.08x
- ROE | 34.83%
- ROA | 16.79%
- Profit Margin | 31.12%
- Gross Margin | 58.94%
- Operating Margin | 32.43%
- Debt to Equity | 11.48x
- Total Cash | $95.15B
- Total Debt | $41.67B
- Dividend Yield | 0.34%
- Five-Year Avg Dividend Yield | N/A
- Beta | 1.00
- Analyst Targets
- Table: Analyst Targets
Metric | Value
- Current Price | 242.21
- Number of Analysts | 18
- Target Low | 185.00
- Target Median | 246.00
- Target High | 285.00
- Target Mean | 242.21
- Recent Earnings Summary (Quarter End 2025-06-30)
- Table: Quarterly Earnings Snapshot
Metric | Value (USD)
- Revenue | 96.43B
- Gross Profit | 57.39B
- EBITDA | 39.19B
- EBIT | 34.19B
- Operating Income | 31.27B
- Net Income | 28.20B
- Diluted EPS | 2.31
- Basic EPS | 2.33
- Normalized Income | 26.70B
- Average Diluted Shares | 12.198B
- Average Basic Shares | 12.122B
- EPS Trend
- Table: EPS Trend
Period | EPS
- 0Q Current | 2.31533
- +1Q | 2.56602
- 0Y | 9.9449
- +1Y | 10.68137
- EPS Revisions (Up/Down counts)
- Table: EPS Revisions (counts by period)
Period | Up7d | Up30d | Down30d | Down7d
- 0Q | 1 | 3 | 6 | 2
- +1Q | 2 | 4 | 3 | 0
- 0Y | 1 | 7 | 6 | 2
- +1Y | 3 | 10 | 5 | 1
- Technical Indicators (Latest)
- Table: Key Technicals (latest date in the dataset)
Indicator | Value
- 50-Day MA | 225.5
- Current Price | 242.21
- RSI (14) | 28.4
- MACD | 5.2
- MACD Signal | 7.4
Notes on data sources and interpretation
- All data points come from the provided metrics in your prompt (valuation, earnings, EPS trends/revisions, and technical indicators).
- The price target lines drawn reflect the Low (185), Median (246), and High (285) price targets and extend 30 days into the future as requested.
- The analysis uses the most recent earnings snapshot (quarter ended 2025-06-30) for the “Recent Earnings Summary,” along with the accompanying EPS Trend and EPS Revisions data to gauge momentum and sentiment shifts.
If you’d like, I can adjust the price target horizons (e.g., Short: 3 months, Medium: 9-12 months, Long: 2-3+ years) or tailor the narrative toward a specific investment style (growth, value, or income-focused).